Rajesh Poonia

Dr. Rajesh Poonia

Assistant Professor

About

Dr. Rajesh Poonia is an Assistant Professor in the Faculty of Commerce and Management. He is having 14 years of teaching and Industry experience in sales, marketing and banking operations. He is pursuing his PhD from Lovely Professional University, Punjab, India. He has published articles with many reputed journals and chapters in book. His research area includes cause related marketing and case writing. He has been awarded with “Special Mention case award” at 7th PAN-IIM Management conference.

Qualification:

Ph.D (Pursuing)

MBA (Marketing)

B.Tech (Mechanical)

Total Years of Work Experience:

  • 14 Years

Email ID:

Teaching Interests:

Marketing Management

Digital Marketing

Marketing of Financial Services

Research Interests:

Cause-related marketing

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Business case studies

No of Recent Publications:

  • 6

No of Conferences, Seminars & Workshops:

  • 11